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Branding and Endorsement

Author:Kaushalkar|October 24th, 2018

Branding and Brand Endorsement

  1. Brand endorsement

Adverts must not imply SDEL endorsement or partnership of any kind, or an endorsement by any other department directly or indirectly associated with SDEL

  1. Brand usage in ads

Ads linking to SDEL content (including Pages, groups, events or sites that use third party Login) may make limited reference to “SDEL” in ad text for the purpose of clarifying the destination of the ad. Ads should not represent Kaushalkar brand in a way that makes it the most distinctive or prominent feature of the creative. SDEL/ Kaushalkar brand assets should not be modified in any way, such as by changing the design or colour, or for the purpose of special effects or animation.

  1. Copyrights and trademarks

All other ads and landing pages must not use SDEL copyrights, trademarks or any confusingly similar marks, except as expressly permitted by the SDEL, or with prior written permission.

  1. User interface screenshots

When featuring the SDEL in an ad, it must accurately depict how the Kaushalkar UI currently appears and functions in a service. If an action or functionality depicted cannot happen in the current version or within the current UI, it cannot appear to happen in an ad. Depictions of the UI in ads must be featured within the context of a relevant device (e.g. mobile or desktop) and as permitted by the SDEL Guidelines The UI cannot be modified in any way, including, but not limited to: adding special effects, interference or animation. Glyphs or elements of the UI cannot be used separately or individually.